{"id":665,"date":"2022-01-12T17:45:47","date_gmt":"2022-01-12T17:45:47","guid":{"rendered":"http:\/\/victormartinezb.com\/Blog\/?p=665"},"modified":"2022-01-12T17:45:47","modified_gmt":"2022-01-12T17:45:47","slug":"seo-for-beginners-a-basic-search-engine-optimization-tutorial-for-higher-google-rankings","status":"publish","type":"post","link":"http:\/\/victormartinezb.com\/Blog\/seo-for-beginners-a-basic-search-engine-optimization-tutorial-for-higher-google-rankings\/","title":{"rendered":"SEO For Beginners: A Basic Search Engine Optimization Tutorial for Higher Google Rankings"},"content":{"rendered":"<div class=\"soc_custom_post_ad soc_left\"><script type=\"text\/javascript\">\r\n    google_ad_client = \"ca-pub-0514714214205020\";\r\n    google_ad_slot = \"6425612638\";\r\n    google_ad_width = 468;\r\n    google_ad_height = 60;\r\n<\/script>\r\n<!-- Internet Marketing For Everybody  -->\r\n<script type=\"text\/javascript\"\r\nsrc=\"\/\/pagead2.googlesyndication.com\/pagead\/show_ads.js\">\r\n<\/script><\/div><p>New to SEO? This tutorial shows you the basics of doing search engine optimization for your website to rank high in Google. <\/p>\n<p>Complete SEO Course for Beginners: Learn to Rank #1 in Google \u25ba https:\/\/www.youtube.com\/watch?v=xsVTqzratPs<\/p>\n<p>First, what is SEO and how does it work?<\/p>\n<p>SEO stands for search engine optimization. By definition, it is the process of optimizing your website and webpages to get \u201cfree\u201d, \u201corganic\u201d traffic from search engines like Google, Yahoo and Bing.<\/p>\n<p>As a business owner, blogger, or website owner, your job is two-fold: <\/p>\n<p>First, you need to make it easy for search engines to understand what your page is about and create content that matches what we call, the \u201csearcher\u2019s intent.\u201d <\/p>\n<p>Second, you need to show Google and other search engines that your pages are \u2018worthy\u2019 of ranking.<\/p>\n<p>In this video, Sam Oh teaches the a 101 into the world of search engine optimization.<\/p>\n<p>There are plenty of clear examples and some basic (yet powerful) SEO tips to optimize a brand new website to rank #1 on Google (step-by-step).<\/p>\n<p>The techniques that are taught in this SEO training include: <\/p>\n<p>1. Keyword research<br \/>\nBy doing keyword research, you can see the average number of times someone searches for a specific keyword phrase in Google each month.<\/p>\n<p>Often times, the query that you think will be the most popular is often far from the truth.<\/p>\n<p>Using tools like Ahrefs Keywords Explorer (https:\/\/ahrefs.com\/keywords-explorer), you\u2019ll learn how to use the \u201cparent topic\u201d of a term to determine the best keywords to target for your pages.<\/p>\n<p>You\u2019ll also learn what not to do (ie. keyword stuffing). <\/p>\n<p>Keyword research gives you clues on the language you should use to let both Google and potential customers know what our page is about.<\/p>\n<p>There are a few vivid examples in here to illustrate the best practices on how to do keyword research. If you want to sharpen your keyword research skills, I highly recommend watching this series on doing keyword research in 2018 and beyond. <\/p>\n<p><iframe loading=\"lazy\" title=\"How to Do Keyword Research: Go Beyond Search Volume\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/3zLBu_NfOaQ?list=PLvJ_dXFSpd2tIF-QrFD854Mnb8D4Av5vx\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>2. On-page SEO<br \/>\nOn-page SEO is the process of optimizing web pages with the intention to rank high in Google. If you want to rank #1 on Google, then your on-page SEO will need to be right on.<\/p>\n<p>In this tutorial, you\u2019ll learn 4 simple, yet highly effective tips to ensure you are following Google SEO best practices. Having optimized web pages will set the foundation for your success in search engine optimization.<\/p>\n<p>It will help Google understand what your content is about and help your customers find you.<\/p>\n<p>A few of the basic tips include:<\/p>\n<p>&#8211; Title tags<br \/>\n&#8211; Meta descriptions<br \/>\n&#8211; Heading tags (or H1 tags)<br \/>\n&#8211; keyword usage<br \/>\n&#8211; content creation<br \/>\n&#8211; competitor analysis<\/p>\n<p>Learn more about our top 10 on-page SEO tips that actually work in 2018 and beyond.<br \/>\n<iframe loading=\"lazy\" title=\"Top 10 On Page SEO Techniques (Backed by Data)\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/ZWiNz-7gZ24?list=PLvJ_dXFSpd2s-OV4MiYXV8yhUjKYtW_bm\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>3. Off-page SEO<br \/>\nOff-page SEO is often referred to as link building.<\/p>\n<p>Link building is the process of getting other websites to link to your web pages. <\/p>\n<p>Basically, links act as \u201cvotes\u201d or other people vouching for your website.<\/p>\n<p>Backlinks work in a similar way that you would refer your friend to buy a product from your favorite store because you\u2019ve tried it, used it, and loved it.<\/p>\n<p>In general, the more quality backlinks you can get from relevant pages, the higher you\u2019ll rank in Google.<\/p>\n<p>Sam will show you how to find backlink opportunities and the key technique that SEOs use to build links, which is through email outreach.<\/p>\n<p>I highly recommend watching our video series on competitor backlink analysis and link building here: <\/p>\n<p><iframe loading=\"lazy\" title=\"How to Do a Basic Backlink Analysis on Your Competitors\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/Io4ugroDedo?list=PLvJ_dXFSpd2vQNygbg5Uo1sMDs8aqRc4z\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>We also have another playlist on more &quot;advanced&quot; link building.<br \/>\n<iframe loading=\"lazy\" title=\"Copy My Link Building System: How to Get Backlinks \u201cAt Scale\u201d\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/Ovu2ZYWgOJQ?list=PLvJ_dXFSpd2tjUTuAHpHidz5e2hAedP_m\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>There\u2019s a lot to learn with SEO marketing and we&#039;re constantly adding new tutorials to help you learn and execute SEO in effective ways.<\/p>\n<p>Contents:<\/p>\n<p>0:00 Intro<br \/>\n1:18 What is SEO?<br \/>\n2:43 Find keywords that are relevant to your niche<br \/>\n5:56 Optimize title tags and meta-descriptions<br \/>\n11:00 Do Off-page SEO<br \/>\n12:12 Use outreach and guest-posting to build links<br \/>\n15:44 Start a blog and create useful content<br \/>\n18:30 Pick topics that provide value to your business<\/p>\n<p>Be sure to subscribe for more actionable tutorials and grow your SEO and marketing knowledge.<\/p>\n<p>https:\/\/www.youtube.com\/AhrefsCom?sub_confirmation=1<\/p>\n<p>STAY TUNED:<br \/>\nAhrefs \u25ba https:\/\/ahrefs.com\/<br \/>\nYouTube \u25ba https:\/\/www.youtube.com\/AhrefsCom?sub_confirmation=1<br \/>\nFacebook \u25bahttps:\/\/www.facebook.com\/Ahrefs<br \/>\nTwitter \u25bahttps:\/\/twitter.com\/ahrefs<\/p>\n<p>#SEO #SearchEngineOptimization #SEOTutorial<\/p>\n<div class=\"vpe_-video-url\">\n<p><iframe loading=\"lazy\" title=\"SEO For Beginners: A Basic Search Engine Optimization Tutorial for Higher Google Rankings\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/DvwS7cV9GmQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<\/div>\n<div class=\"soc_custom_post_ad soc_left\"><a href=\"https:\/\/go.hotmart.com\/F60325528S\" target=\"_blank\" rel=\"noopener\"><img class=\"alignleft wp-image-630 size-medium\" src=\"http:\/\/victormartinezb.com\/Blog\/wp-content\/uploads\/2021\/09\/we-start-tomorow-300x197.png\" alt=\"Learn Spanish We Start Tomorrow\" width=\"300\" height=\"197\" \/><\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>New to SEO? This tutorial shows you the basics of doing search engine optimization for your website to rank high in Google. Complete SEO Course for Beginners: Learn to Rank #1 in Google \u25ba https:\/\/www.youtube.com\/watch?v=xsVTqzratPs First, what is SEO and how does it work? SEO stands for search engine optimization. By definition, it is the [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":667,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"video","meta":[],"categories":[13,26,58,4,110,18,103],"tags":[200,203,201,186,193,192,184,207,185,202,209,188,206,204,199,205,196,198,187,194,189,190,195,197,191,208],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SEO For Beginners: A Basic Search Engine Optimization Tutorial for Higher Google Rankings - Internet Marketing For Everybody<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/victormartinezb.com\/Blog\/seo-for-beginners-a-basic-search-engine-optimization-tutorial-for-higher-google-rankings\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEO For Beginners: A Basic Search Engine Optimization Tutorial for Higher Google Rankings - Internet Marketing For Everybody\" \/>\n<meta property=\"og:description\" content=\"New to SEO? This tutorial shows you the basics of doing search engine optimization for your website to rank high in Google. Complete SEO Course for Beginners: Learn to Rank #1 in Google \u25ba https:\/\/www.youtube.com\/watch?v=xsVTqzratPs First, what is SEO and how does it work? SEO stands for search engine optimization. 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